Tag Archives: SONY

Sony Announces New 4K Live Production Switcher XVS-G1



Optimized for live production needs including news, entertainment, sports as well as houses of worship, corporations and educational institutions, the XVS-G1 system is intended to be a perfect fit for small to mid-size studios, outside broadcast vehicles, and fly pack systems. With many options, this switcher offers its versatility to various production environments and levels of operational expertise.

One of its distinguishing features is its hybrid structure which pulls together a central processing unit (CPU), with a graphics processing unit (GPU), and a field-programmable gate array (FPGA). This combination delivers high performance and reliability, with no compromise on visual processing enhancements.

FPGA hardware enables high-speed processing at high resolution 4K(UHD) and wide color gamut, high dynamic range (HDR) imaging, and ultra low latency. High-density, high-resolution video processing using the latest software technology provides versatility and expandability while enhancing creative possibilities.

Key Features of the XVS-G1 include:

A Creative and High-potential Platform Enabled by GPU Options:
The graphics processing engine enables multiple creative functions as it is enhanced with features like a built-in chip player, 3D digital multi-effects, multi-viewer to enable the displaying of multiple types of information such as the audio level meter, and multi-layer captions overlay. Multiple HDR format conversion options are available as well as compatibility with the Sony SR live workflow.

Built-in Clip Player: The XVS-G1 system comes with an optional clip player, for the first time in a Sony live production switcher. There are four channels in HD mode and two channels in 4K(UHD) mode. Widely available AVC codec files in MOV or MP4 container format are supported.

The switcher is designed to easily and instantly load media files into the internal SSD storage device directly from a menu directly from a menu display on a PC or tablet device.

New Menu GUI and Control Panels Provide Sophisticated Operation in Any Production Environment: The user menu is based on a newly designed web application. Quick access to desired items is achieved through easier navigation of the menu structure to reflect live operation workflow and setup. Wireless operation can be done via Wi-Fi and a PC or tablet device, and the structure allows quick access to the desired menu.

A range of four control panels derived from Sony’s user-friendly ICP-X7000 Series ensure compact, easy, and safe operation. The switcher inherits many features of Sony’s XVS high-end switchers and shares the same benefit of steady status recognition, confidence in button-push accuracy, and speed in mission-critical production scenes.

The XVS-G1 is planned to be available in North America during the summer.


Sony Electronics Introduces 60th E-Mount 50mm F1.2 G Master Lens



Sony Electronics unveiled the newest edition to its G Master full-frame lens series – the FE 50mm F1.2 GM (model SEL50F12GM) – delivering excellent resolution and dramatic bokeh known to Sony’s G Master line, industry-leading AF (autofocus) capabilities and professional control and reliability in a compact and lightweight design.

The lens’s maximum F1.2 aperture combines an impressive shallow depth of field for maximum creative expression with incredible light gathering capabilities, allowing for faster shutter speeds and lower ISO in low light settings, making it ideal for portraits, wedding photography, video and more.

Excellent Resolution and Beautiful Bokeh

The FE 50mm F1.2 GM features the latest optics, including three XA (extreme aspherical) lens elements that contribute to high resolution across the entire image and is maintained even when full opened at F1.2. The new lens also ensures clear images in backlit scenes thanks to Sony’s Nano AR Coating III that effectively minimizes internal reflections so that flare and ghosting do not occur.

The FE 50mm F1.2 GM creates dramatic G Master bone at the maximum F1.2 aperture to provide dimensionality to every image. Using the newly developed 11-blade circular aperture unit and fine-tuned optical design with minimal spherical aberration, the lens can achieve smooth, deep bokeh in the foreground and background.

High Performance AF and Tracking at F1.2

The lens can keep subjects in sharp focus even at an extremely shallow depth-of-field with fast, precise, quiet tracking thanks to the four XD (extreme dynamic) Linear Motors which provide hight thrust efficiency. When precise focusing is required, especially when shooting 4K video with human eye tracking, the FE 50mm F1.2 GM allows the user to focus on composition thanks to its excellent response with minimum delay and low vibration. In addition, the lens’s floating focus mechanism, controlled by its dedicated lens drive algorithm, achieves high resolution over the entire focus range, with a minimum focus distance of 1.32 feet.

Professional Control and Reliability in a Compact Form Factor

The FE 50mm F1.2 GM was designed with professional content creators in mind. With convenient controls and functions such as a Linear Response MF (Manual Focus), aperture ring with a click on/off switch, focus mode switch and two customizable focus hold buttons, the FE 50 mm F1.2 GM combines easy operation with professional control. The FE 50mm F1.2 GM also features a dust and moisture resistant design and a fluorine front element coating that protects the lens from fingerprints, dust, water, oil and other contaminants. Developed using Sony’s latest simulation technologies and the latest optical design, the lens comes in a surprisingly compact and lightweight form factor, providing high mobility and easy handling for a 50mm F1.2 lens.

Pricing and Availability

The new FE 50mm F1.2 GM will be available in May and will be sold for approximately $2,000.00 USD and $2,600.00 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America.


Sony Announced Two New Microphones



Sony announced two new microphones with the launch of the ECM-W2BT Multi-interface shoe compatible wireless microphone and ECM-LV1 compact stereo cavalier microphone. Wireless high-quality audio recording and stable connection is possible with the ECM-W2BT wireless microphone, especially when paired with the ECM-LV1 stereo lavalier microphone and one of Sony’s cameras with digital compatibility.

This combination meets the needs of today’s vloggers, YouTubers and video creators who want to capture clear, reliable audio for a wide range of environments including street performance, product review, food review, travel vlogs, and more.

The ECM-W2BT wireless microphone enables low-noise digital sound recording by connecting the receiver to a camera equipped with a digital audio interface and compatible Multi-Interface Shoe. The digital audio signal output from the receiver can be recorded directly on the camera body without wiring and external audio cable.

Additionally, the ECM-W2BT has been completely redesigned for high-quality using an advanced omni-directional mic capsule to capture clear sound recording from any direction. The ECM-W2BT also allows recording flexibility by increasing the stability of the wireless recording from any direction. The ECM-W2BT also allows audio recording flexibility by increasing the stability of the wireless connection between microphone and receiver, even with obstacles or in crowded environments with wireless activity.

In locations with good visibility, communication is possible at up to 200m, significantly increasing the flexibility of audio recording. And the newly adopted Qualcomm aptX Low Latency codec provides both high-quality audio recording and low latency.

The ECM-W2BT wireless microphone also offers ultimate creative freedom thanks to its sound acquisition functions. Three sound pick up modes – MIC mode, MIX mode and a new RCVR mode – allows the user to record sound and ambient sound based on their desired preference. MIC mode will only pickup audio from the microphone transmitter so only the subject audio is captured. RCVR mode only picks up sound from the internal microphone at the receiver, so the user can record audio of themselves. MIX mode picks up both transmitter and receiver audio which is useful when audio from both the subject and the user is desired. The ECM-W2BT mic supports stereo audio input and an external 3.5mm stereo mini-jack to allow for stereo sound pickup, so it can be used in combination with the stereo-capable lavalier microphone such as the ECM-LV1 compact stereo lavalier microphone, as an unobtrusive microphone that can easily attach to the subject’s clothing and record sound with increased realism. Since the receiver is equipped with 3.5mm audio output, the ECM-W2BT can be used without Multi Interface shoe model cameras.

For challenging recording environments, the ECM-W2BT wireless microphone includes an attenuator function. The user can select one of three attenuator levels depending on the sound source volume to record excessively loud sounds at a lower volume or amplify quieter sounds to record louder audio. The ECM-W2BT also includes a windscreen to reduce wind noise, which is especially helpful when recording outdoors. When longer operation is needed, the battery assist function via the power supply from the camera’s Multi Interface shoe enables the user to operate the receiver for up to 9 hoursiii. For easy reference, the ECM-W2BT includes a LINK lamp to notify the user of the status of the communication between the microphone and the receiver and a POWER lamp to easily check the remaining battery charge. Besides, a connector protect holder for multi-interface foot cover is provided, which can be used to carry the receiver and microphone as one unit or can also be used as a microphone stand, for stable microphone positioning during interviews or other stationary uses.

The ECM-LV1 compact stereo lavalier microphone also allows for high-quality sound pickup paired with a compact design for easy carrying and convenience while shooting. The ECM-LV1 includes a windscreen for additional noise reduction, and the 360-degree rotatable clip allows, for example, horizontal attachment to a necktie, or vertical attachment to a pocket, with the microphone attached at the same angle. The power of this mic is supplied from the mic connector.

The ECM-W2BT wireless microphone will be available in April 2021 for approximately $230.00 USD and $300.00 CAD. The ECM-LV1 compact stereo lavalier microphone will also be available in April 2021 for approximately $30.00 USD and $40.00 CAD.


Sony Electronics Launches FX3 Full-Frame Camera for Creators



Sony Electronics Inc. announced the FX3 (model ILME-FX3) camera that combines the best of Sony’s industry-leading digital cinema technology with advanced imaging features from Alpha brand mirrorless cameras to make Sony’s coveted cinematic look accessible to more creators.

As the latest addition to Sony’s Cinema Line, the FX3 delivers a cinematic look and professional operability and reliability in a camera that is accessible to early-career creators, as well as suitable to be used alongside Sony’s VENICE, FX9 and FX6 cameras. The new model provides outstanding image quality and usability for small scale and one-person shooting. The FX3 boasts industry-leading autofocus capabilities, 5-axis in-body image stabilization with Active mode, handheld shooting design and advanced heat dissipation for extended recording time. All this is combined in a compact, lightweight body that provides that provides the performance and mobility to meet the growing demands of today’s content creators.

The FX3 boasts Sony’s industry-leading image sensor technology to achieve high processing speeds and outstanding image quality. The full-frame, back-illuminated Exmor R CMOS sensor (approximately 10.2 effective megapixel count for video recording and approximately 12.1 effective megapixels count for stills) and the BIONZ XR image processing engine team up to ensure high sensitivity with low noise. The standard ISO range is 80 to 102,400 (expandable to 409,600 when shooting video), dynamic range is an impressively wide 15+ stops.

In response to a growing need for more expressive depth, the FX3, along with FX9 and FX6 Cinema Line cameras, allows users to create a cinematic look without post-production using the 5-Cinetone color matrix. Inspired by the color science used in Sony’s flagship VENICE camera, S-Cinetone delivers natural mid-tones, plus soft colors and smooth highlights that are essential to create a cinematic look.

Creators can record in 4K at up to 120 frames per second. Extraordinary smooth slow-motion imagery (up to 5x) at QFHD (3840 x 2160) resolution with autofocus provides new expressive capability.

Sony’s most compact and lightweight Cinema Line camera is ideal for handheld shooting, gimbal and drone-mounted work. It weights just 1.58 lbs. (715 g), including the battery and memory cards, and the body is only 5.11 in x 3.33 in x 3.06 in (77.8 mm x 129.7 mm x 84.5 mm). The camera grip has been carefully designed to provide optimum flexibility, stability, and comfort for long shoots.

The new FX3 full-frame Cinema Line camera will be available March 2021 for approximately $3,900 USD and $5,000 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America.


Sony Electronics Introduces Alpha 7C Camera and Zoom Lens



Sony Electronics announced several additions to an already impressive imaging lineup – the Alpha 7C full-frame camera (model ILCE-7C), the FE 28-60mm F4.56 (model SEL2860) zoom lens and HVL-F28RM flash.

The Alpha 7C is the world’s smallest and lightest full-frame body with uncompromising performance, featuring advanced AF (autofocus), high-resolution 4K video capabilities and more. When paired with the world’s smallest and lightest FE 28-60mm F4-5.6 standard zoom lens, this versatile combination delivers an experience unlike any other, maximizing portability and versatility without sacrificing any of the power of full-frame imaging. The HVL-F28RM flash allows users to broaden their photo expressions with outstanding compactness, and an intelligent light intensity control linked to camera face detection.

The new Alpha 7C combines Sony’s full-frame image quality, advanced AF capabilities and versatile video shooting functions in a stunningly light and compact design. The new camera features a 24.2MP (approx. effective) 33mm full-frame back-illuminated Exmor R CMOS sensor and BIONZ X image processing engine, offering high sensitivity, outstanding resolution, 15-stop wide dynamic range and high-speed image data processing.

Measuring only 4.9 inches x 2.8 inches and weighing just 18oz, the Alpha 7C is similar in size and weight to an APS-C camera, with only 1 percent more weight than the Alpha 6600. The Alpha 7C achieves the world’s smallest and lightest compact body through upgraded 5-axis in-body stabilization and shutter units, and the utilization of magnesium alloy monocoque construction, often used in the bodies of cars and aircraft.

Even in this compact body, the Alpha 7C features a 5-step stabilization effect that allows for shooting snaps without a tripod. Moreover, despite the compact body, the Alpha 7C provides enough power for long shooting durations and to capture up to an industry-leading 740 images when using the LCD monitor, or 680 images when using the viewfinder.

The new Alpha 7C compact full-frame camera will be available in late October and will be sold for approximately $1,799.99 USD and $2,399.99 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America.


Sony Announces Update Version for their Camera Remote Software Dev Kit



Sony Electronics has released an updated version 1.01 for their Camera Remote Software Development Kit, expanding the functionality and versatility of the SDK for developers and integrators. This decision was based on extensive interest in their camera lineup from commercial customers sine this February, and Sony has been further expanding the solution since its launch.

The new SDK Version 1.01 allows for improved functionality with professional drone applications, thanks to the addition of Linux comparability. Additionally, the new software will increase remote control capabilities over camera settings. New functions, which are appealing to the workflow for a wide variety of professional and commercial industries including security, entertainment and many others, include:

  • Ability to set Focus Magnifier Setting
  • Utilize expanded Focus Area setting when using AF Area Position
  • Zoom will be adjustable through Zoom Type Status, Zoom Scale, and Zoom Bar Information functions
  • Operate detailed White Balance (WB) settings including: Custom WB, AutoWB (AWB) Lock, Biaxial Fine Tuning and Picture First
  • Control Media Format, Flash, and interval shooting
  • Adjustable frame rate or file format for video shooting

Support for Sony’s SDK is also being expanded to Canada, due to launch from July 16th. SDK Version 1.01 is available now and can be downloaded HERE.


Sony Electronics Introduces Digital Camera ZV-1 for Content Creators



Sony Electronics announced the new pocket-sized digital camera ZV1, a lightweight, compact “all-in-one” style solution. Designed from the ground up for content creators and vloggers, the ZV-1 combines easy-to-use features with uncompromising imaging technology, making this the perfect tool for any content creator at all skill levels.

The ZV-1 features a 1.0-type stacked Exmor RS CMOS image sensor with DRAM chip and 24-70mm F1.8 ZEISS Vario-Sonnar T large-aperture lens creating beautiful background bokeh (background blur), allowing subjects to stand out from the background. This camera locks on to and tracks subjects with high accuracy and speed using Sony’s leading-edge autofocus system.

The ZV-1 also includes the latest generation BIONZ-X image processor with front-end LSI delivering high resolution as well as low for superior image quality. It also combines this exceptional imaging technology with high-quality and versatile audio options.

The ZV-1 is Sony’s first compact camera with a side-opening Vari-angle LCD screen, making it easier to compose your shots in selfie mode while connecting external audio accessories. To meet any video need, the ZV-1 contains advanced video features including 4K movie recording and in-body image stabilization.

Despite the small form factor there are a multitude of pro-level movie making capabilities, including:

  •  4K movie recording with full pixel readout and no pixel binning in high bit rate XAVC S codec
  • Industry standard 3.5mm microphone input
  • Hybrid Log-Gamma (HDR) / S-Gamut3.Cine / S-Log3
  • Interval Shooting for stunning time-lapse videos
  • Super Slow Motion recording at up to 960fps
  • Compatibility with “Movie Edit add-on” from “Imaging Edge” mobile applications for image stabilization while editing. Highlight ability to edit aspect ratios for IG, etc.

The Digital Camera ZV-1 will be available in June 2020 for a special introductory price of approximately $749 USD through June 28, 2020. After that, the price will increase to approximately $799 USD. The ZV-1 will be available in Canada for approximately $999 CAD.


Sony Expands Remote Camera Line Up With Two New Compact Cameras



Sony introduced two new compact cameras – SRG-XP1 (POV) and SRG-XB25 (BOX) – that deliver high-quality images at 4K 60p alongside full IP connectivity, expanding its renowned remote camera line up.

With product availability starting in August 2020, users can select the wide-angle SRG-XP1 or the powerful optical zoom SRG-XB25, which offer new options for sites that are hard-to-access or where there is no space for a full sized camera and dedicated operator. The cameras are ideal for remote communication, monitoring and content production applications in a wide range of verticals such as corporate, education, healthcare, live broadcast and more.

Utilizing a single network cable, simple and cost-efficient set-up for power supply, image distribution and camera control is a reality with the SRG-XP1 and SRG-XB25, as they support full IP-based operation. Equipped with NDI|HX capability via optional license, both cameras offer unprecedented flexibility when working with other NDI-compatible hardware or software anywhere on the network. The cameras also support Real Time Streaming Protocol (RTSP) and Real Time Messaging Protocol (RTMP) for easy recording and distribution of video and audio.

The SRG-XP1 POV camera is capable of capturing video across a 100-degree wide horizontal viewing angle despite its compact, lightweight design. This is particularly useful for recording reality shows and in settings such as e-sports and remote meetings/discussions, where the entire location can be captured regardless of the installation position. On the other hand, the SRG-XB25 BOX camera is extremely useful for large spaces thanks to its powerful 25x optical zoom, capturing footage from a distance for events, lectures, seminars and faith applications.

With more than 20 years of technical expertise, Sony offers a range of remote cameras that are now widely used for remote teaching and communication purposes at universities and hospitals; for shooting and distributing content in government, corporate and faith-based facilities; and for remote production in event and broadcasting stations.


NEP Standardizes on Sony’s HDR Live Production Cameras



Sony Electronics Inc. announced the completion of an agreement with international outsourced technical production partner NEP Group for the purchase of more than 50 Sony HDC-3500L and HDC-5500L cameras. A longtime Sony customer and collaborator, NEP will use these products to support live sports productions and entertainment events worldwide, giving at-home viewers front row seats.

“Our mission is to ensure we are bringing home viewers a spectacular image that replicates the experience of being at a live event,” said Glen Levine, president, U.S. Broadcast Services, NEP. “We have collaborated with Sony over the years and expressed our desire for a new camera that not only provided flexible HDR imagery, but one that was quiet, ran on triax and worked seamlessly alongside our other Sony cameras to provide backward compatibility. Sony truly listened and hit the mark when they created the HDC camera systems.”

The HDC-3500 is highlighted by a 2/3-inch 4K global shutter, three CMOS sensor system, which enables the camera to offer high modulation depth and wide dynamic range for HD and 4K production. The camera system supports HD, HDR, and 4K, as well as IP capabilities. The HDR-3500 has an exchangeable transmission side panel, which NEP is using to support both fiber and triax operation.

Sony’s HDC-5500 is a multi-format live camera employing the world’s first 2/3-inch 4K global shutter three CMOS image sensors, which ensures image quality in HD, 4K, and HDR live production. The cameras achieve a high frame rate up to 4K 2x and HD 8x.

Sony and NEP have shared a longstanding relationship, which is highlighted by NEP’s on-going use and advocacy of Sony cameras and monitors, which are the backbone of many of NEP’s mobile production units.

“ As these camera units were designed and developed, Sony relied heavily on feedback from key users, including NEP,” said Theresa Alesso, pro division president, at Sony Electronics. “This allowed us to create a robust and user-friendly model that incorporates new features such as HDR and Global Shutter imagers. Our HD cameras give users the option to customize their cameras with the capabilities they need most, while pushing the envelope of what is possible in live production.”


Sony Introduced the RX100 VII Premium Compact Camera



Sony has introduced a new addition to its award-winning series of RX compact cameras; the RX 100 VII (model DSC-RX100M7). Utilizing technologies that were previously available only in Sony’s acclaimed Alpha 9 full-frame mirrorless camera, the RX100 VII achieves new levels of performance in a compact camera, in both stills and movie shooting.

The RX100 VII is powered by a newly developed 1.0-type stacked 20.1 MP Exmor RS CMOS image sensor and the latest generation BIONZ X image processor, which work together to deliver peak autofocus and speed performance that has never been available in a compact camera. Flexibility of shooting is ensured by a ZEISS Vario-Sonnar T 24-200mm F2.8-4.5 high magnification zoom lens, making the RX100 VII a versatile choice for all types of shooting scenarios and users, ranging from photo enthusiasts to professionals.

The RX100VII offers a world-leading 357 focal-plane phase-detection AF points and 425 contrast-detection AF points. In addition, thanks to a newly optimized lens drive control, the world’s fastest 0.02 sec AF acquisition time is realized. A major leap in AF/AE tracking performance during continuous shooting means the camera preforms AF/AE calculations up to 60 times per second and captures fast moving action at 20fps with AF/AE tracking, ensuring that each moment is shot with swift and accurate focus.

In addition, the image sensor realizes blackout-free shooting for a completely live view, even when continuous shooting at 20fps; the same experience as the Alpha 9. The RX100 VII also debuts a new drive mode, Single Burst Shooting, for capturing the perfect high-speed shot at up to 90fps in JPEG/RAW format utilizing the anti-distortion shutter. Single Burst Shooting allows the photographer to frame fast moving action and shoot as if it is taking a single shot, but the camera will actually deliver seven still images taken at 90fps, 60fps, or 30fps, so the user can select the perfect moment.

For the first time in a compact camera, the RX100 VII introduces advanced Real-time Tracking and Real-Time Eye AF capabilities. Real-time Tracking utilizes Sony’s latest algorithm, introducing artificial intelligence-based object recognition to ensure that subjects can be captured with excellent accuracy, even via the touch panel on the rear screen. Real-Time AF, the latest version of Sony’s acclaimed Eye AF technology, employs A.I.-based object recognition to detect and process eye data in real time.

The RX100 VII compact camera will ship in August 2019 for approximately $1,200 US and $1,600 CA.