Fender Musical Instruments Corp. Unveils New Product Innovations For Summer



2024 has already been a stellar year for Fender Musical Instruments Corporation (FMIC). The company not only celebrated 70 years of their iconic Stratocaster guitar, but also launched signature models from the likes of Blink 182’s Tom DeLonge, Clash legend Joe Strummer, and super-producer Raphael Saadiq, whilst continuing to cater to the everyday needs of seasoned guitarists and new players alike.

The guitar manufacturer announces a slate of new products that demonstrate the industry-leading innovation and craftsmanship the brand has been synonymous with for nearly eighty years. Key highlights include: expansion of the Squire Affinity Series, a new Antiqua colourway for California Vintage acoustics, and a range of trailblazing new accessories such as Telepath Wireless System, Bassman effects pedals and various Strat 70th memorabilia.

With ongoing dedication to innovate and expand their electric and acoustic guitars, alongside accessory offerings, FMIC continues to support and elevate players by providing them with all the tools they need to learn, create and hone their sound.

“2024 has already been an incredible year for innovation at Fender, and as you can see, we have no plans to slow down as we move into the second half of the year,” said Justin Norvell, Executive Vice President, Product at FMIC. 

“With our 70th Anniversary Stratocaster collection, we wanted to strike a balance between honoring tradition and catering to the needs of current players of all abilities and the same is true with these latest product introductions. Our new Antique California Vintage guitars, for example, are a nod to the past and caters to vintage aficionados as well as to players with modern sensibilities, whilst the Telepath Wireless System demonstrates that Fender is still at the cutting edge of development and craftsmanship, as it was in 1954.”

“At Fender, our commitment as always is to empower an ever-growing community of players and creators, wherever they are on their guitar-playing journey,” shared Tammy Van Donk, Executive Vice President FMIC Sales. “With that in mind, we’re very excited to announce this diverse range of new products, which we’re confident will provide our esteemed global dealer network with the catalog they need to cater to musicians of all kinds and across all genres.”

2024 New Product Introductions – Fender Electrics – Limited Edition American Performer Timber

Limited Edition American Performer Timber Stratocaster ($1499.99 USD)

Born in Corona, California, the Limited Edition American Performer Timber Stratocaster delivers the exceptional tone and feel you expect from an authentic Fender. This guitar features a trio of YosemiteTM single-coil pickups, designed for rich, expressive, tones. 

With flat-staggered pole pieces to increase output and a shellac coating that lets the coil breathe while controlling feedback, Yosemite pickups produce dynamic sounds ideal for any musical situation. A push-pull tone control adds the neck pickup in any switch position, unlocking new, musically useful tones.

The “Modern C” shaped neck sports a 9.5” -radius fingerboard that’s comfortable for almost any playing stride, along with 22 jumbo frets for effortless and accurate bending. 

The Limited Edition American Performer Timber Stratocaster is available in three beautiful tonewood options. Choose Sassafras with a satin Mocha finish, Sugar Pine with a satin 2-Color Sunburst finish, or Spruce with a satin Honey Burst finish.

Limited Edition American Performer Timber Telecaster ($1499.99 USD)

Born in Corona, California, the Limited Edition Performer Timber Telecaster combines exceptional Fender tone and authentic feel with modern materials and player-oriented features designed to inspire while propelling your playing to new heights. 

This guitar features a set of YosemiteTM single-coil pickups, designed for rich, expressive tones. With flat-staggered pole pieces to increase output and coatings that let the coil breathe while controlling feedback – a shellac coating for the neck pickup and wax potting for the bride pickup — Yosemite pickups produce dynamic sounds ideal for any musical situation.

The American Performer Telecaster also features GreasbucketTM tone circuitry to shape the highs without adding bass, preserving your sound. The “Modern C”-shaped neck sport a 9.5 radius fingerboard that’s comfortable for almost any playing style, along with 22 jumbo frets for effortless and accurate ending. 

The Limited Edition American Performer Timber Telecaster is available in three beautiful tonewood options. Chose Sassafras with a satin Mocha finish, Sugar Pine with a satin 2-Color Sunburst finish, or Spruce with a satin Honey Burst finish.

Available July 2024.


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