Sony Announces New Flagship 4K and HD Action Cams



sony-boss-cameraSony Electronics, a worldwide leader in digital imaging, has announced their first POV cameras to feature the innovative Balanced Optical SteadyShot (B.O.SS) image stabilization technology, the FDR-X300R 4K model and HDR-AS300R Full HD model.

The flagship feature of the two new cameras – Balanced Optical SteadyShot – is an advanced form of image stabilization where internally, the camera’s lens and sensor are joined and moved together to compensate for camera shake caused by excessive motion, whether shooting handheld with optional accessories or during a fast-paced sporting activity. This is a particularly effective technology when paired with a POV action camera design as it ensures captured video footage is smooth and stable – even in 4K or high-frame-rate shooting modes.

The versatile FDR-X3000R and HDR-AS300R Action Cam feature a new ZEISS Tessar lens with significantly less lens distortion than previous models. They are also equipped with a new back-illuminated Exmor R CMOS sensor with large pixels designed for 16:9 aspect ratio video plus a powerful BIONZ X processor, ensuring that video quality remains consistently strong across all settings.

FDR-X3000R and HDR-AS300F each have a built-in stereo mic with wind noise reduction to reduce the impact of wind interference on overall audio quality, and are equipped with stereo microphone input for advanced recording.

The FDR-X3000R and HDR-AS300F both include a unique Time-lapse Capture feature that shoots still images in pre-set intervals that can later be transformed into a stunning 4K time-lapse movie utilizing the Action Cam Movie Creator software. The Action Cam App can also create time-lapse movies in Full HD.

The new Sony FDR-X3000R will be sold as body only for about $400 US ($550 CA), and will be offered as a kit (model FDR-X3000R) with the new Live-View Remote for about $550 US ($700 CA).

The new Sony HDR-AS300F will be sold as a body only for about $300 US ($400 CA) and will be offered as a kit (model HDR-AS300F) with the new Live-view Remote for about $450 US ($550 CA).

All products will be available in North America in late September at authorized dealers.