Celebrating a century of audio innovation, Shure returns to the IBC Show in Amsterdam (from September 12th – 15th), where we will be announcing a groundbreaking solution for capturing audio in the broadcast industry. This year, Shure is not only unveiling its latest line-up of products but also empowering the future of the entertainment landscape as an Associate Sponsor of the IBC2025 Accelerator Media Innovation Programme.
“IBC is an unmatched platform for driving innovation and exploring how technology is reshaping our industry,” said Chad Wiggins, Associate VP, Innovative Solutions and Platform, at Shure. “Our sponsorship of the IBC Accelerator Programme underscores our commitment to advancing the media and entertainment sector – not only through the launch of cutting-eye products but also by supporting initiatives that empower engineers, creators, and broadcasters to achieve excellence.”
Shure Product Highlights at IBC2025
Studio Installation:
Axient-Digital PSM: Shure’s first digital wireless in-ear monitoring system offers superior audio quality, RF performance, unmatched flexibility, scalability, and low latency. Thanks to its transmission modes and channel expansion capabilities, Axient Digital PSM enables engineers to be more creative than ever before. It will be showcased alongside flagship Axient Digital Wireless System.
ANX4 Scalable Wireless Receiver: Shure’s new wireless receiver features channel scalability, offering up to 16 channels of Axient Digital or 24 channels ULX-D in a single device through channel licenses. This ultimate high-tier, high-channel count wireless receiver delivers flexibility while maximizing efficiency, fitting more channels in a single rack space.
Location Sound:
ADX5D Dual-Channel Portable Wireless Receiver: Offering exceptional RF performance and audio clarity, this portable receiver maintains its reputation as the top choice for film and broadcast location sound.
SLX-D Portable Systems: SLXD5 Portable Digital Wireless Receiver and SLXD3 Plug-On Digital Wireless Transmitter deliver the same scalability, high-performance wireless, superior digital audio, reliable performance, and convenient power management of SLX-D in new durable form factors designed specifically for film, electronic news gathering (ENG), broadcast, and video industries.
Content Creation:
MV7i Smart Microphone and Interface: Featuring a world-first and patented technology, the MV7i introduces a new way to record two channels of audio by enabling users to directly connect a second XLR microphone of their choice and eliminating the need for an external hardware interface.
MoveMic 88+ Wireless Stereo Microphone: Shure’s newest wireless microphone for creators is the first-of-its-kind wireless to direct to phone stereo microphone with selectable patterns. This new addition to the MoveMic portfolio takes versatility to a new level, empowering creators and videographers to record exceptional audio and video.